Here are two sample executive letters used in last years Spare A Rose campaign.  Company specific information has been removed, you can add your own as you see fit. Please use these as an outline and change them to fit your company culture. Be fun. Be positive. Spare a Rose, Save a Child.

Letter 1

Dear Colleagues,

One rose, one month of life. A dozen roses, a year of life for a child with diabetes. (Company Name) is proud to partner with the Diabetes Online Community (DOC) for the Spare a Rose, Save a Child initiative in support of Life for a Child, an International Diabetes Federation (IDF) program which provides life-saving diabetes supplies, medication, and education to children in developing countries.

The IDF reports that lack of access to insulin is the most common cause of death for many children with diabetes. In fact, in some parts of the world, the estimated life expectancy of a child who has developed diabetes could be less than a year. This Valentine’s Day we can help change that.

Spare a Rose, Save a Child is simple: we encourage people to buy one less rose on Valentine’s Day and donate the value of that flower to children with diabetes. Over the past three years, the campaign has raised $55,844, providing a year’s worth of supplies to over 1,000 children. This year the campaign will run February 1 until February 14, and our goal is to continue to provide lifesaving supplies to children in need.

If you would like to consider donating, please visit: www.sparearose.org/give.

 

Thank you in advance for your support of this important initiative. And Happy Valentine’s Day to you and your loved ones.

 

Sincerely,

Name
President

 

Name
Vice President, Commercial Operations

Letter 2

It’s hard to believe, but Valentine’s Day is next week!  With that in mind, I have a question to ask you: How much would you give to save the life of a child with diabetes? What if I told you that for the cost of a single rose, you could give a child with diabetes a month of life-saving insulin through the International Diabetes Foundation program, Life for a Child and the SpareARose campaign.

Our friends in the Diabetes Online Community started this effort, and have made it very easy to donate $5, and spread the word about it to your friends and family on Facebook, Twitter and via email.

Lack of access to insulin is the most common cause of death for children with diabetes in many countries around the world. In fact, in some parts of the world, the estimated life expectancy of a child who has just developed diabetes could be less than a year. *

This Valentine’s Day, let’s help change that.

www.SpareaRose.org/give

 

 

http://www.idf.org/lifeforachild/the-programme